# Damian Sałkowski

CEO Senuto. Specjalista SEO z bagażem doświadczeń z rynku polskiego i rynków zagranicznych. Autor dwóch książek o marketingu internetowym i kilkuset artykułów w tej tematyce. Prywatnie fan piłki nożnej i sportów motorowych.

## Articles

1. **[Semantic SEO. Learn how Google really works and use it for higher positions](/content/en/blog/semantic-seo/index.html)**  
   This article explains semantic SEO, covering search engine evolution, language models, user intent, entities, topical authority, and content creation.  
   *June 27, 2022*

2. **[Google Data Studio in SEO. How to save 40 hours a month?](/content/en/blog/google-data-studio-in-seo/index.html)**  
   This article explains how to save time and money using Google Data Studio for SEO reporting, focusing on data storytelling and clear insights.  
   *August 4, 2021*

3. **[Google keyword ranking – check your SEO results and the positions of your website](/content/en/blog/google-keyword-ranking/index.html)**  
   This article explains how to choose keywords for SEO, track their rankings in Google, and interpret the results to improve your website's visibility.  
   *July 20, 2021*

4. **[How to do a content audit? 10 steps to optimize your website content](/content/en/blog/audit-the-content-how-to/index.html)**  
   This article details how to conduct a content audit, including URL gathering, visibility data, and a template for your own audit.  
   *January 26, 2021*

5. **[Organic CTR in 2020 – a study of 8 452 951 keywords](/content/en/blog/organic-ctr/index.html)**  
   This study analyzes millions of keywords to show organic click-through rates in 2020, including differences between desktop and mobile.  
   *April 20, 2020*

6. **[How long does it take to position a website? We've researched it!](/content/en/blog/how-much-need-to-wait-for-effects-of-seo/index.html)**  
   An analysis of 250,000 keywords across 23 industries reveals how long it takes for a website to rank in the top 10 search results.  
   *January 15, 2020*

7. **[SEO and its importance in investment analysis](/content/en/blog/seo-and-its-importance-in-investment-analysis/index.html)**  
   A look at SEO due diligence for investors, highlighting its importance in assessing online traffic generation risks, with examples.  
   *May 13, 2019*

8. **[Demand, Supply and Customer Journey in SEO Strategy](/content/en/blog/demand-supply-and-customer-journey-in-seo-strategy/index.html)**  
   This article explores a unique approach to SEO content creation, considering SEO history, trends, and the roles of data and customer journey.  
   *January 4, 2019*

9. **[SEO – What to Optimize In-House and What to Outsource?](/content/en/blog/seo-what-to-optimize-in-house-and-what-to-outsource/index.html)**  
   This article covers when to DIY SEO or outsource, plus how to prep for outsourcing, billing models, and helpful tools.  
   *November 6, 2018*

10. **[How to Generate over 130k Visits with 300 Articles using Topical Authority Concept](/content/en/blog/how-to-generate-over-130k-visits-with-300-articles-using-topical-authority-concept/index.html)**  
   A case study explains how Pracuj.pl used topical authority and Senuto's tech to reach more users, generating 130k monthly visits.  
   *May 28, 2018*

11. **[Future Around the Corner](/content/en/blog/future-around-the-corner/index.html)**  
   This article explores five trends, including AI, that may influence future search results, based on the Law of Accelerating Returns.  
   *June 19, 2017*

12. **[Time to change your approach to keywords](/content/en/blog/seo-keywords-approach/index.html)**  
   This article discusses how Google's Hummingbird and Panda 4.0 updates changed keyword use and introduced topic-based content analysis for SEO.  
   *February 18, 2016*

13. **[How to understand keyword data? Some interesting statistics](/content/en/blog/understand-data-about-keywords/index.html)**  
   This blog post analyzes keyword search volume data from Google Keyword Planner, revealing search ranges and potential traffic estimation issues.  
   *January 19, 2016*